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Why You Should Stop Waiting for “The Perfect Time” to Start Your Photography Business

March 20, 2025

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If you’ve been telling yourself, “I’ll start my photography business when I have more experience… when I get a better camera… when I have more time… when I feel ready,”

Let me stop you right there.

Because there is no perfect time.

And every moment you spend waiting? That’s time you could be growing, improving, and building the business you actually want.

The Myth of the “Right Time”

Waiting for the perfect time feels logical. You don’t want to jump in unprepared. You want to make sure you know what you’re doing.

But here’s the truth: There will always be a reason to wait.

Life will always be busy.
Your skills will never feel “perfect.”
Your confidence won’t magically appear overnight.

The photographers who succeed? They start anyway. They embrace the awkward beginner stage, learn as they go, and get better with experience.

And guess what? That’s how you grow, too.

Why Starting Now is the Best Thing You Can Do

You Learn By Doing, Not Waiting
You can watch all the tutorials, read all the blogs, and study all the photography tips… but nothing teaches you faster than real experience.

    Every session, every edit, every client interaction makes you better. You don’t have to be great to start, but you have to start to get great.

    Your First Clients Won’t Expect Perfection
    Spoiler alert: Your first clients won’t be expecting award-winning, Vogue-cover-worthy images.

    They’re hiring you because they love your style, trust your vision, and value the experience you provide.

    And guess what? They won’t be zooming in at 300% analyzing your sharpness and lighting ratios.

    More Time Won’t Magically Make You More Ready
    Think about something you finally did after procrastinating for months (or years).

    Once you did it, did you feel like you were suddenly more prepared than before?

    Probably not.

    Because readiness comes from taking action, not waiting for confidence to strike.

    How to Stop Waiting and Start Now

    Step 1: Stop Saying “Someday” and Pick a Date
    Tell yourself: “I’m launching my business on [specific date].” Whether that means making it official, announcing it, or booking your first client—set the date and commit.

    Step 2: Start With What You Have
    You don’t need the best camera, the fanciest website, or 10,000 Instagram followers to start. You just need to take the first step.

    Step 3: Take Imperfect Action
    Your first portfolio won’t be perfect. Your first sessions might feel awkward. But the only way to get better is to keep going.

    Your Future Self Will Thank You

    Imagine where you could be a year from now if you started today.

    More confident. More skilled. More experienced.

    Now imagine if you kept waiting—still doubting, still hesitating, still stuck in the same place.

    You don’t need to feel ready to start. You just need to start.

    So, what’s one step you can take today to move forward? Drop it in the comments—I’d love to hear it!

    P.S. Want more business tips to help you level up as a photographer? The Lens Society is packed with resources, tutorials, and insights designed to help you grow your business and protect what matters most. Check it out here: The Lens Society

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