THE JOURNAL

Let’s be honest—most of us are building our photography businesses while juggling everything else. Kids. Clients. Dishes. Editing. Dinner.It’s a lot. And if you’re waiting for things to “slow down” so you can finally go all in—newsflash: they won’t. If you’ve ever said, “I’ll work on it when things calm down,” you already know:Things don’t […]

There’s so much noise in this industry—hot takes on what you “have to” do to be successful.Spoiler: most of it’s outdated, unrealistic, or doesn’t work for the life you actually live. Here’s the photography advice I’ve fully unsubscribed from: You Need to Offer Everything to Get Booked Nope. The idea that you’ll be more successful […]

Let me paint a picture of what booking mini sessions used to look like: A flood of DMs and emails.Me copying and pasting the same answers over and over.People asking what was included, how many photos, how to book, what dates I had left…And then ghosting me mid-conversation. Sound familiar? It was overwhelming. Time-consuming. And […]

A lot of photographers make these mistakes when posting: Surface-level captions that say nothing. (Ex: “Mother and daughter session in a dreamy flower field! Book a session with me!”)Telling people to book without giving them a reason.Making their content all about THEM instead of their clients. Stop just saying what’s in the photo.Stop being vague […]

Let’s talk about something no one tells you when you’re growing your photography business: Success isn’t one-size-fits-all. But it’s so easy to fall into the trap of chasing someone else’s version of success. You see photographers booking 40 weddings a year and think, I should want that.You hear that IPS (In-Person Sales) is the only […]

Most dads aren’t counting down the days until photo time. And that’s okay. You’ve probably seen it happen. Moms are all in, glowing and styled to perfection, while dads show up slightly unsure where to stand, what to do with their hands, or how to look natural while holding a baby in one arm and […]

You show up. You pour your heart into your work. You post your best images, share your knowledge, and try to build momentum. And then… crickets. No likes.No comments.No inquiries. It’s one of the hardest things about being a photographer—showing up when it feels like no one is watching. But here’s the truth: Every successful […]

If you’ve been working on your photography business for a few months (or even years) and you’re still not booking clients as quickly as you’d like… I get it. It’s easy to feel like you’re doing all the right things—posting on social media, tweaking your website, offering mini-sessions—but nothing is happening fast enough. And that’s […]

There’s nothing worse than capturing what should have been the perfect portrait—only to realize later that the eyes are soft, the focus is off, and the whole shot is unusable. If you’ve been struggling with inconsistent focus, you’re not alone. Blurry photos happen to every photographer at some point, but the good news? There’s a […]

Ever look at your photos and feel like something is missing? Your subject is there. The focus is sharp. The colors are fine. But the image just feels… flat. If your photos lack depth, dimension, or that pro-level pop, don’t worry—you’re not alone. This happens to a lot of beginner photographers. But the good news? […]