THE JOURNAL

If you’ve been telling yourself, “I’ll start my photography business when I have more experience… when I get a better camera… when I have more time… when I feel ready,” Let me stop you right there. Because there is no perfect time. And every moment you spend waiting? That’s time you could be growing, improving, […]

If you’ve ever hesitated to post a photo, deliver a gallery, or even call yourself a real photographer because you felt your work wasn’t “good enough,” you’re not alone. Perfectionism is one of the biggest roadblocks to growth. And the worst part? It feels like you’re doing the right thing—like being overly critical of your […]

If you’ve been in business for more than five minutes, you’ve probably heard it: “Your prices are too high.” Cue the awkward pause where you wonder if you should defend yourself, lower your price, or just nervously laugh it off. Here’s the truth—when someone says your prices are too high, it’s not the end of […]

Imagine this: You’ve just had an incredible session. The lighting was perfect, your clients were a dream, and the photos are some of your best work yet. But then, disaster strikes—your hard drive crashes, or your memory card fails. Suddenly, all those hours of effort are gone. As photographers, our images are more than just […]

Photography isn’t just about delivering beautiful images; it’s about crafting an experience that clients rave about long after their session is over. The truth is, when you focus on making every step of the process seamless, enjoyable, and personal, you’re not just creating clients—you’re creating lifelong fans who refer you to everyone they know. So, […]

Every photographer experiences slow seasons—it’s a natural part of running a creative business. But instead of seeing these quiet times as a setback, consider them an opportunity to work on your business instead of in it. Whether bookings are slow or you’re in an off-peak season, there are plenty of ways to use this time […]

Your photography style is more than just a way to take pictures—it’s your visual fingerprint, the thing that makes your work unmistakably you. Whether you’re just starting out or looking to refine your artistic voice, developing a signature style is one of the most rewarding journeys you’ll embark on as a photographer. But where do […]

Let’s be honest—building a successful photography business takes more than just snapping pretty photos. It’s about standing out, being strategic, and creating long-term growth. So, how do you take your business to the next level and triple your bookings? I’m diving into the strategies that worked for me, and hopefully, they’ll give you a roadmap […]

Let’s clear something up right off the bat: lifestyle sessions are not the same as candid, unposed moments where you just sit back and wait for the magic to happen. A common misconception about lifestyle photography is that it’s all about letting people do their thing while you capture those raw, authentic moments. But here’s […]

Dear mama-to-be, let’s have a little heart-to-heart about something close to my own heart: maternity photos. Maybe you’re on the fence about them. Maybe you’re wondering if it’s worth the effort, or if you’ll even feel up for it when your ankles are swollen and your favorite jeans gave up weeks ago. I get it. […]